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Press Release

Countdown to close of entries: SABC – Telkom – Highway Africa New Media Awards 2011

With only two more weeks left before the close of applications for the SABC-Telkom-Highway Africa New Media Awards 2011, the countdown has begun to the event that celebrates Africa’s new media leaders.

The 11th SABC-Telkom-Highway Africa Conference will for the first time be experienced outside of Grahamstown, at the Cape Town International Conference Centre.

“Highway Africa recognizes and celebrates the role that African journalists continue to play in telling the story of the continent in all its complexity. It is a story of hope and despair, of war and peace, of building and destroying. The women and men who dedicate their lives to bring that story, deserve to be celebrated. At the Highway Africa Conference we do exactly that,” said Chris Kabwato, Highway Africa Director.

Criteria for the SABC-Telkom-Highway Africa New Media Awards 2011

Judges are looking for innovative applications of new media in African journalism and the media. Awards are given in three categories: 1) Individual; 2) Non-profit; and 3) Corporate.

Individual and Non-profit category: Recognition will be given to persons or organisations who find INNOVATIVE ways to overcome the limitations of the existing African infrastructure. Corporate category: Judges will be looking for creative adaptation of global technologies in an African media context. Other broad criterion is the use of new media to benefit press freedom in Africa and encourage social empowerment in African communities.


Winners of these awards will receive a coveted trophy, and prizes at the prestigious gala event sponsored by Telkom, on Sunday 18 September, in Cape Town, during the 15th Highway Africa Conference.

Enter or submit a nomination by downloading an application form, from Email completed form to

Applications close Friday 5 August 2011, 16.30 South Africa time

Enquiries: For more information please contact Bronwyn Jacobs ( ); +2746 603 7186.


 Q. Presently employed as?
A. As a journalist David Kezio-Musoke is currently a Reuters’ correspondent based in Kigali, Rwanda. He also writes for Africa Review an e-magazine project owned by Nation Media Group, covering stories from all over Africa.  Kezio-Musoke is also a Public Relations Consultant with Tigo Rwanda a brand of Millicom International Cellular. Millicom is a global telecommunications group with mobile telephony operations in 13 countries in Latin America and Africa. Kezio-Musoke is also an active blogger and a visual artist specializing with oils on canvas.

Q. Explain the nature of your business or your role within New Media?
A. I am a practicing journalist. Reuters is a news wire where journalists use on-line tools in order to develop and file stories and interact with editors and colleagues all over the world.

Q. Location of your business or company?
A. As a journalist I cover mostly the East African region which some of my editors love to refer to it as Great Lakes region. I am Ugandan but based in Kigali Rwanda while reporting to Reuters Nairobi Kenya.

 Q. Links to your website/s?
To read about my art work:

Q. How do you see new media playing itself out in the future, what will be your contribution to the industry?
A. It’s funny but personally I am a bit sceptical about the relevance of New Media more especially in Africa where bandwidth is an issue. Downloading a website with voice, flim and images is quite a challenge, if one’s download speeds are low. But I think the way we define ‘New Media’ … in the near future might change. Technology is changing and we are opting for smart phones and gadgets to bridge the bandwidth challenges. Every other day something new comes up. Tablets, smart phones, smart TV etc. These optimize their software to suit the markets they are serving. All of a sudden we have an App world which I would not necessarily refer to a New Media. So apart from producing content how will upload it will depend on the way developers will unveil themselves in the future. There is no doubt the future is certainly going to be an interesting one.

Q. New Media is being used by children as young as five, that said,  it is clear if  you do not keep abreast with trends in new media you inclined to feel isolated from main stream living, what advice do you have for people who have lagged behind and would like to know where to begin?
A. Actually at resent one can only worry about being conversant with on-line tools and a few basics skills. The rest falls in place with time. Language is no longer a problem because companies like Google and Facebook are trying to reach everyone in a language they are comfortable with. Smartphone software builders have developed tools (Apps) which can allow users to reach the Internet (Facebook, Google search, Google Talk, Twitter, Picassa etc), without the hassle of opening pages on-line on desktops. Probably one should begin with buying a smart phone.